We are AI, data & circular economy experts

Cutting through the complexity of product life extension

35,000 reusable items are discarded daily destroying economic, social, and resource value. We have a problem....
About us
At GoodMine, we're passionate about waste prevention. Our vision is to make circularity decisions simple & actionable by turning fragmented data into clear guidance.
Building Tomorrow's Solution
By leveraging AI to simplify decisions and identify value, we're scaling sustainable habits across industries to accelerate the transition to a circular economy.
Our Research & Expertise
We've partnered with industry leaders to dig deep into the data gaps that impact reuse and repair . We've researched consumer behaviours, take back schemes, repair vouchers and importantly, how to unlock data to find value in every product.
Our Story

It started with a broken coffee machine. Despite hours searching for repair options, I found a system that makes buying easy but reuse hard. 

This sparked GoodMine's mission in April 2021: to cut through the complexity of circularity, finding value in every product, and to make change happen, now.  

Join us in reshaping the future of reuse and repair. Get in touch below!

Nikki Gaddo

GoodMine CEO & Founder

Get in Touch

Have any questions or thoughts you'd like to share? Let's chat!


    Alternatively contact: hello@goodmine.co.uk

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